Google Ads (PPC) for Contractors
65% of high-intent searches result in clicks on Google Ads. When homeowners search "emergency plumber" or "roof repair near me," you can be the first call they make.
Get leads this week, not next quarter. Our Google Ads campaigns put you at the top of search results when homeowners are ready to hire.
Get Your Free PPC AnalysisWhy Contractors Need Google Ads
SEO Takes Time. PPC Delivers Now.
SEO is great for long-term growth, but it takes 90+ days to see results. Google Ads puts you at the top of search results immediately. When someone searches "emergency plumber near me" or "roof repair [your city]," you want to be the first call they make.
Most Contractors Waste Money on PPC
But here's the problem: most contractors waste thousands on poorly managed PPC campaigns. They bid on the wrong keywords, send traffic to bad landing pages, and have no idea which ads actually generate jobs.
The Market Domination Approach
Our approach fixes this. We combine Google Ads, Google Local Service Ads, and retargeting to ensure homeowners see you everywhere. While your ads generate immediate leads, we're also building your SEO and reputation for long-term dominance.
What's Included in Market Domination PPC
Complete Google Ads management designed to maximize leads and minimize cost per acquisition.
Google Search Ads
We target high-intent keywords like "hire roofer near me" and "kitchen remodel contractor" to capture homeowners ready to spend.
- Emergency and seasonal keyword targeting
- Service-specific ad groups
- Location-based bid adjustments
- Negative keyword optimization
Google Local Service Ads
Get the Google Guaranteed badge and appear at the very top of search results. Only pay for qualified leads, not clicks.
- Google Guaranteed setup and management
- Lead quality monitoring
- Dispute management for invalid leads
- Weekly budget optimization
Display & Retargeting
Stay in front of potential customers who visited your site but didn't call yet. Most homeowners need multiple touchpoints before hiring.
- Custom audience creation
- Display banner design
- Multi-touch attribution tracking
- Frequency capping and burn prevention
ROI Tracking & Optimization
Know exactly what you're getting for every dollar spent. We track calls, form fills, and actual jobs booked.
- Call tracking and recording
- Conversion tracking setup
- Monthly performance reports
- Cost per lead optimization
How Our PPC Process Works
Campaign Strategy & Setup
We research your market, identify high-value keywords, and build campaigns structured for maximum conversion at the lowest cost per lead.
Landing Page Optimization
We create conversion-focused landing pages that match your ad messaging and make it easy for homeowners to call or request a quote.
Launch & Monitor
Campaigns go live and we monitor performance daily, adjusting bids and budgets to maximize your ROI from day one.
Testing & Refinement
We continuously test ad copy, landing pages, and bidding strategies. Every week, we're improving performance and lowering your cost per lead.
Scale & Expand
Once we've dialed in what works, we expand into new service areas, additional services, and seasonal opportunities to keep your calendar full year-round.
Common Google Ads Mistakes Contractors Make
❌ Broad Match Keywords
Bidding on keywords like "roofing" wastes money on searches like "roofing materials" or "roofing jobs."
✓ Our Fix
We use exact and phrase match keywords with extensive negative keyword lists to eliminate wasted spend.
❌ No Call Tracking
Without call tracking, you have no idea which keywords and ads generate actual phone calls and jobs.
✓ Our Fix
We implement call tracking on every campaign so you know exactly which ads drive revenue.
❌ Sending Traffic to Homepage
Generic homepages don't convert. Homeowners need clear next steps and service-specific information.
✓ Our Fix
We build dedicated landing pages for each service with clear calls-to-action and conversion tracking.
❌ Set-It-And-Forget-It
Google Ads requires constant optimization. Ignoring campaigns means paying too much per click.
✓ Our Fix
We actively manage campaigns daily, testing ads, adjusting bids, and optimizing for lower costs.
Frequently Asked Questions
Get Leads This Week
While competitors wait months for SEO results, you'll be booking jobs this week. Our Google Ads campaigns generate immediate visibility while we build your long-term Market Domination foundation.
Get Your Free PPC AuditExplore Our Other Services
All our services work together as part of our Market Domination Package.
View All ServicesSEO Services
Dominate local search results and attract qualified leads.
Learn MoreWebsite Design
Custom websites built to convert visitors into customers.
Learn MoreReputation & Social Media
Build trust with professional reputation management.
Learn MoreEmail Marketing
Nurture leads with automated email campaigns.
Learn More